D20 Blog

B2B storytelling and insight: Navigating the complex and reflecting on the epic aspects of digital marketing, branding and strategies

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B2B Storytelling: What's Your Customer's Dragon, and How Can You Slay It?

B2B Storytelling: What's Your Customer's Dragon, and How Can You Slay It?

Picture this: You've spent ages building the most jaw-dropping, fancy theatre. You've got a script that's so good, it gives you goosebumps just reading it. But wait, you've forgotten the main actor? Oops! Well, that's exactly what it feels like when we push our products without putting our customer centre stage. Because, hey, who's the hero of this show anyway?

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Potion Masters of B2B: Brewing Data-Driven Strategies with Design Thinking
Design Thinking, Branding Strategy Judit Nordsmark Design Thinking, Branding Strategy Judit Nordsmark

Potion Masters of B2B: Brewing Data-Driven Strategies with Design Thinking

The digital era has brought about significant changes in B2B strategy practices at an unprecedented rate. Emerging technological tools combined with evolving customer expectations have altered the industry's landscape drastically - posing unique challenges for modern-day B2B marketers who must navigate this complexity while driving meaningful engagement.

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Beyond the Cover: A Guide to Crafting an Engaging B2B Brand Identity

Beyond the Cover: A Guide to Crafting an Engaging B2B Brand Identity

In the glamorous world of B2B marketing, we’ve grown accustomed to playing the hero, swooping in to save the day for our customers. But hold your capes and adjust your masks, dear marketers, because it’s time for a plot twist! Instead of hogging the limelight, we must now embrace our inner Yoda, Gandalf, or Dumbledore, and let our customers take center stage as the heroes of their own journeys.

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D20

Welcome to D20, a beacon in the maze of digital storytelling for B2B and SaaS. Here, complexity gets a makeover and emerges as crystal-clear narratives, leaving no room for the jargon-jungle.

D20 is where fairy tales meet algorithms. Through a blend of social media strategies, website enhancements, and branding insights, this platform serves as a guide, transforming the digital narrative labyrinth into a walk in the park. So, dive in, explore, and let the power of effective storytelling propel your business to new digital heights.